Sowers University

Categories Productivity, Prosperity

GOOGLE ADS 101

How to Set-up and Run a Profitable Google Ad system for your products and services; A Step by Step Process.

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Students:0
Last Updated:September 7, 2023

Who this course is for:

  • Anyone who wants to master the world's most powerful and popular advertising platform
  • Small Business Owners who want to increase their sales and revenue through their webiste
  • Entrepreneurs who want to leverage the power of the world's most advanced advertising platform to their competitive advantage
  • Marketing professionals who want a deeper understanding of the dynamics of the AdWords auction and step by step instruction how they can succeed with AdWords
  • Students who want to develop a set of professional marketing skills
  • Beginners and more advanced AdWords users who want a closer look at how to set up search campaigns and remarketing ads the right way
  • This course is NOT for you if you are not ready to take your online advertising and marketing seriously
  • If you have ANY product or service that you want to promote, advertise or sell online, this course will give you the best tools and skills to succeed

Requirements

  • All you need is a laptop, tablet or smartphone with an internet connection and a hunger to learn and implement lessons and assignments!
  • NO experience with AdWords required!

Description

Google (and its parent company Alphabet) is a trillion dollar busines.


Anyone who does not know that Google revolutionized online marketing and search must be living in the stone age.


But Google isn’t a search engine for search engine sakes, Google is a Database that stores every valuable data that can be monetized by any business owner or entrepreneur who cares to read between the lines in order to take advantage of trends that people are already searching for or better still create a trend for people to search for and then profit from doing so.

 

In this course, I walk you through the most important aspects of Google Ads with a clear, step-by-step approach. By following along with me, you will see how simple, fun and effective Google Ads can be.
Literally everything you need to be able to create and implement a profitable Google Ads campaign will be revealed in this course.

 

This course is project-based and uses real-world case studies. So while you are taking the class, you’ll see real results in your own business if you follow through to apply what you are learning.
By the end of the course, you will have complete mastery of Google Ads, feeling totally comfortable creating super optimized ads and campaigns that work in the real world for real world products and services.

 

Fact is, for every $1 spent on Google Ads, the average business generates $2 in revenue.
Let’s make sure you’re one of those businesses.
Knowledge is not just power, Knowledge is profit.
My goal is to help you use all the power of Google Ads to generate revenue so you can enjoy a better ifestyle so I will help with resources and also provide answers to some of your questions.

 

See you in class.

Course Summary

Google isn't a search engine for search engine sakes, Google is a Database that stores every valuable data that can be monetized by any business owner or entrepreneur who cares to read between the lines in order to take advantage of trends that people are already searching for or better still create a trend for people to search for and then profit from doing so. In this course, I walk you through the most important aspects of Google Ads with a clear, step-by-step approach.
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What you'll learn

  • How to understand your customers from a psychological level
  • How to Advertise Your Products And Services Online Effectively
  • How to Monetize The More Than 8 Billion Daily Searches On Google
  • How to Boost Traffic and Increase Sales to Your offline store or sales center
  • How to Boost Traffic and Increase attendance at your events
  • How to Drive Consistent, Round-The-Clock Traffic To Your Website or Landing Page
  • How to Use Conversion Tracking To Determine The Value Of Your Ad Campaigns
  • How to Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
  • How to Remarket to Your Previous Website Visitors To Get Them Coming Back To Your Site
  • How to Remarket to Your Previous offline customers and visitors To Get Them Coming Back To Your Site
  • How to The theory behind successful online advertising
  • How to increase Quality Score and decrease your cost per click
  • How to structure your account, campaigns, ad groups and keyword lists for optimal results
  • How to make money with Google Ads (ROI vs ROAS)

Course Curriculum

Introduction to Google Ads

Adwords vs Adsense

Facebook Ads vs Google Ads vs Traditional Ads

Creating and Setting up your first Google Ad Account

Configuring Your Billing Details in Google Ads

Structuring your Ads like a professional

Consider these 2 types of Google Ads, they work best

How to write killer Ads in Google Ads

The anatomy of a profitable Google Ad

Keywords Analysis, the heartbeat of your Ad

Negative keywords, your greatest friend

Convert like a Godfather with Remarketing

Profitable Bidding Strategies; How to make money with Google Ads (ROI vs ROAS)

AD Extensions and how to use them to create more visibility

Tracking Conversions so you can scale your Ads

Campaign Optimization: suck more juice from your Ads

Summary and Conclusion

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9,999.00
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Course Materials:

  • 5 hours on-demand video
  • Downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of completion

Share This Course

Categories Productivity, Prosperity
GOOGLE ADS 101

How to Set-up and Run a Profitable Google Ad system for your products and services; A Step by Step Process.

9,999.00
9,999.00 14,999.00

Course Materials:

  • 5 hours on-demand video
  • Downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of completion

Share This Course

Who this course is for:

  • Anyone who wants to master the world's most powerful and popular advertising platform
  • Small Business Owners who want to increase their sales and revenue through their webiste
  • Entrepreneurs who want to leverage the power of the world's most advanced advertising platform to their competitive advantage
  • Marketing professionals who want a deeper understanding of the dynamics of the AdWords auction and step by step instruction how they can succeed with AdWords
  • Students who want to develop a set of professional marketing skills
  • Beginners and more advanced AdWords users who want a closer look at how to set up search campaigns and remarketing ads the right way
  • This course is NOT for you if you are not ready to take your online advertising and marketing seriously
  • If you have ANY product or service that you want to promote, advertise or sell online, this course will give you the best tools and skills to succeed

Requirements

  • All you need is a laptop, tablet or smartphone with an internet connection and a hunger to learn and implement lessons and assignments!
  • NO experience with AdWords required!

Description

Google (and its parent company Alphabet) is a trillion dollar busines.


Anyone who does not know that Google revolutionized online marketing and search must be living in the stone age.


But Google isn’t a search engine for search engine sakes, Google is a Database that stores every valuable data that can be monetized by any business owner or entrepreneur who cares to read between the lines in order to take advantage of trends that people are already searching for or better still create a trend for people to search for and then profit from doing so.

 

In this course, I walk you through the most important aspects of Google Ads with a clear, step-by-step approach. By following along with me, you will see how simple, fun and effective Google Ads can be.
Literally everything you need to be able to create and implement a profitable Google Ads campaign will be revealed in this course.

 

This course is project-based and uses real-world case studies. So while you are taking the class, you’ll see real results in your own business if you follow through to apply what you are learning.
By the end of the course, you will have complete mastery of Google Ads, feeling totally comfortable creating super optimized ads and campaigns that work in the real world for real world products and services.

 

Fact is, for every $1 spent on Google Ads, the average business generates $2 in revenue.
Let’s make sure you’re one of those businesses.
Knowledge is not just power, Knowledge is profit.
My goal is to help you use all the power of Google Ads to generate revenue so you can enjoy a better ifestyle so I will help with resources and also provide answers to some of your questions.

 

See you in class.

Course Summary

Google isn't a search engine for search engine sakes, Google is a Database that stores every valuable data that can be monetized by any business owner or entrepreneur who cares to read between the lines in order to take advantage of trends that people are already searching for or better still create a trend for people to search for and then profit from doing so. In this course, I walk you through the most important aspects of Google Ads with a clear, step-by-step approach.
Show More

What you'll learn

  • How to understand your customers from a psychological level
  • How to Advertise Your Products And Services Online Effectively
  • How to Monetize The More Than 8 Billion Daily Searches On Google
  • How to Boost Traffic and Increase Sales to Your offline store or sales center
  • How to Boost Traffic and Increase attendance at your events
  • How to Drive Consistent, Round-The-Clock Traffic To Your Website or Landing Page
  • How to Use Conversion Tracking To Determine The Value Of Your Ad Campaigns
  • How to Create, Develop and Optimize Your Own Profitable Google AdWords Campaigns
  • How to Remarket to Your Previous Website Visitors To Get Them Coming Back To Your Site
  • How to Remarket to Your Previous offline customers and visitors To Get Them Coming Back To Your Site
  • How to The theory behind successful online advertising
  • How to increase Quality Score and decrease your cost per click
  • How to structure your account, campaigns, ad groups and keyword lists for optimal results
  • How to make money with Google Ads (ROI vs ROAS)

Course Curriculum

Introduction to Google Ads

Adwords vs Adsense

Facebook Ads vs Google Ads vs Traditional Ads

Creating and Setting up your first Google Ad Account

Configuring Your Billing Details in Google Ads

Structuring your Ads like a professional

Consider these 2 types of Google Ads, they work best

How to write killer Ads in Google Ads

The anatomy of a profitable Google Ad

Keywords Analysis, the heartbeat of your Ad

Negative keywords, your greatest friend

Convert like a Godfather with Remarketing

Profitable Bidding Strategies; How to make money with Google Ads (ROI vs ROAS)

AD Extensions and how to use them to create more visibility

Tracking Conversions so you can scale your Ads

Campaign Optimization: suck more juice from your Ads

Summary and Conclusion

Reviews

No Review Yet
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Student Feedback

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